Insights
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ZEN.COM card payments up 84% YoY
In the first eight months of 2026, ZEN.COM card payments rose 84% year on year, cashback transactions increased 107%, and transfers grew 133%, reflecting higher customer activity and broader use of the app.read more -
School shopping peaks after the first bell
ZEN.COM data shows that the biggest wave of school shopping comes only in early September. In both 2024 and 2025, transactions peaked on the first Monday of the school year.read more -
Two models of holiday spending
An analysis of nearly 1.5 million ZEN.COM customer transactions shows that in Southern Europe Poles spend more on restaurants and hotels, while in the North groceries and longer stays play a bigger role.read more -
Shopping Sundays without a spending boom
ZEN.COM's analysis of nearly 15 million card transactions shows that shopping Sundays no longer generate a significant spending boost. Transaction volume rises by 6.4%, while total spending increases by only 1.8%.read more
