Binance, the world’s largest cryptocurrency exchange by number of users and trading volume, is expanding its payment offering in Poland with the launch of BLIK One-Click Buy Crypto, allowing users to purchase digital assets even faster, easier, and more intuitively – with just one tap, using a payment method they already know and trust. The technology behind the new feature is provided by ZEN.COM, one of Europe’s leading licensed fintech companies specializing in modern payment infrastructure and seamless integration of local payment methods.
Making crypto more accessible in Poland
With the new BLIK One-Click Buy feature, Binance users in Poland can now purchase a range of cryptocurrencies instantly, starting from just 30 PLN. After the first payment, if users approve Binance as a trusted application in their banking app, subsequent BLIK purchases can be completed without re-entering the BLIK code – creating a nearly instant, one-tap experience.
“This new functionality is another step forward in simplifying crypto access for Polish users,” said Lukasz Pierwienis, Binance Poland Country Manager. “Polish users expect speed and simplicity, and BLIK is a natural fit for that. Thanks to our cooperation with ZEN.COM, we can bring this seamless payment experience straight into Binance, making it easier than ever for people in Poland to start investing in crypto.”
A long-standing partnership powered by innovation
The BLIK One-Click implementation builds on a long-term collaboration between Binance and ZEN.COM, which already enables BLIK deposits for Binance users in Poland. By providing the payment infrastructure and regulatory-grade technology behind the integration, ZEN.COM helps Binance deliver local payment experiences that feel fast, familiar, and secure.
“At ZEN.COM, our mission goes beyond payments – we’re building the connective tissue between traditional finance and digital assets, enabling global access through local innovation,” said Yao Song, Director of Financial Platforms & Digital Assets Solutions at ZEN.COM. “The BLIK One-Click launch with Binance is another step toward that vision – a future where moving between fiat and crypto is instant, trusted, and seamlessly woven into everyday life.”
Supporting Poland’s growing crypto adoption
According to the Chainalysis Geography of Cryptocurrency Report (2025), crypto adoption in Poland grew by 51% over the past year – one of the fastest rates in Europe. The study attributes this growth to grassroots adoption, as everyday users increasingly turn to digital assets for remittances, savings, and trading. This momentum reflects how Polish users are embracing digital finance – a trend Binance and ZEN.COM aim to support by simplifying access to crypto through trusted local payment methods.
BLIK is one of Poland’s most popular payment systems, used for millions of everyday online and mobile transactions. Through this expanded partnership, Binance, powered by ZEN.COM, continues to adapt its services to local preferences, empowering more users to step confidently into the digital assets space.
To start using BLIK One-Click Buy Crypto, visit the Buy Crypto page on Binance. For more details on how to deposit PLN using BLIK, visit Binance’s BLIK deposit guide.
